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Al Salam Bank recently launched \u201cAl Salam Zone\u201d at City Centre Bahrain, offering Ithmaar Bank retail clients, the opportunity to ask questions and learn more about Al Salam Bank’s integration roadmap. Located on the mall\u2019s first floor until 28 February 2023, the Zone will feature an Integration Hub to help ensure a seamless transition for Ithmaar\u2019s retail clients migrating to Al Salam Bank. It will also provide visitors with free entry to inspirational experiences associated with the Bank\u2019s \u201cInspired to Grow\u201d campaign. <\/span><\/p>\n <\/span>The opening ceremony was held in the presence of the Central Bank of Bahrain (CBB) representative, Mrs. Khawla Ahmed Hasan Ebrahim, Acting Director \u2013 Islamic Financial Institutions Supervision Directorate in addition to the Bank\u2019s Board of Directors and Executive Management.<\/span><\/p>\n Earlier this year, Al Salam Bank acquired Ithmaar Bank\u2019s consumer banking business, creating Bahrain\u2019s largest Islamic bank. To ensure the seamless transition and prevent client disruption, Al Salam Bank has implemented a detailed integration roadmap so clients can continue to use products and services as normal until the transition is completed. Al Salam Zone is an important part of this roadmap, providing a space where clients can familiarize themselves with the brand as well as the bank\u2019s growth and digitalization journey. <\/span><\/p>\n <\/span>Rafik Nayed, Group Chief Executive Officer of Al Salam Bank, said: \u201cWe are pleased to invite the public to experience this innovative, interactive space and immerse themselves in the Al Salam Bank brand. Al Salam Zone will provide Ithmaar Bank retail clients with peace-of-mind about the integration and demonstrate how they will benefit from a combined workforce and an expanded network of branches and ATMs following the acquisition. The zone will showcase how our journey to becoming the Kingdom\u2019s largest Islamic bank has been guided by a visionary roadmap that accelerates growth. Our recent transaction fuses two major Islamic financial forces and will unlock significant stakeholders\u2019 value through new synergies, improved operations, and enhanced efficiencies.\u201d<\/span><\/p>\n Anwar Murad, Deputy Chief Executive Officer of Banking at Al Salam Bank, commented: \u201cWe are forever fueled by our passion for excellence and desire to exceed the expectations of our clients. Al Salam Zone seeks to immerse the public in our brand and engage members of the community, acting as a symbol of the bank\u2019s journey of growth and reflecting our collaborative spirit and harmonious culture.\u201d <\/span><\/p>\n <\/span>He added: \u201cThe Integration Hub at the Zone is part of our pledge of ensuring a seamless transition enabling Ithmaar Bank retail clients to openly enquire and ask questions about the migration, or simply complete routine procedures such as issuing a card.\u201d<\/span><\/p>\n <\/span>The futuristic Zone reflects Al Salam Bank\u2019s \u2018Inspired to Grow\u2019 campaign and features a myriad of engaging experiences. The space\u2019s design is inspired by a tree, embodying the bank\u2019s sturdy roots, history of achievements, and sustained growth trajectory. <\/span><\/p>\n The Zone\u2019s spaces include Monty Caf\u00e9, where coffee is served by robots and a virtual reality (VR) simulator taking visitors on virtual adventures. Additionally, a Live Sketch area enables visitors to draw on tablets where they can see their pictures come to life on a digital LED screen. <\/span><\/p>\n <\/span>The space also features a Plantation Corner in which visitors can participate in the Inspired to Grow planting drive. On behalf of each participant, one tree will be planted in Bahrain starting in 2023. This is in line with the bank\u2019s ongoing efforts to embed Environmental, Social, and Governance (ESG) awareness within the community and its commitment to contributing to doubling tree coverage around the Kingdom by 2035. <\/span><\/p>\n \u200bAl Salam Bank recently launched \u201cAl Salam Zone\u201d at City Centre Bahrain, offering Ithmaar Bank retail clients, the opportunity to ask questions and learn more about Al Salam Bank’s integration roadmap. Located on the mall\u2019s first floor until 28 February 2023, the Zone will feature an Integration Hub to help ensure a seamless transition for Ithmaar\u2019s retail clients migrating to Al Salam Bank. It will also provide visitors with free entry to inspirational experiences associated with the Bank\u2019s \u201cInspired to Grow\u201d campaign.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5985","post","type-post","status-publish","format-standard","hentry","category-press-release"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/posts\/5985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/comments?post=5985"}],"version-history":[{"count":1,"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/posts\/5985\/revisions"}],"predecessor-version":[{"id":5986,"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/posts\/5985\/revisions\/5986"}],"wp:attachment":[{"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/media?parent=5985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/categories?post=5985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alsalambank.com\/en\/wp-json\/wp\/v2\/tags?post=5985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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